Tuesday, December 29, 2009

Good idea, but they screwed up the payoff

(Heads up: You need to have the sound on for this, but just be aware, people will think you are watching porn. Just so's you know.)



This is, I think a great use of no money for a TV spot. And I really thought it was going to go somewhere. Until it didn't.

From Ads of the World for Durex, China by Exis, Shanghai.

Monday, December 28, 2009

This is pretty cool


It reminds me a bit of something Rethink did a while back for the Contemporary Art Gallery in Vancouver -- only in reverse.

This was in Cape Town, South Africa and they encouraged people to bring CDs and make them part of a billboard.

I like.

Thursday, December 24, 2009

Off for Christmas

Tuesday, December 22, 2009

Art director + Exacto knife = pre-Christmas excitement at N+H


Damn thing bled for more than an hour.

A little Christmas silliness



My friend ace PR Whiz Bob Witeck posted this on Facebook.

Love it.

Stuff like this and the impromptu snowball battle (below) in DC over the weekend give me hope for mankind.

(The snowball fight was at 14th and U Streets. Every time the light turned red, the residents on the West side of the street would attack the residents on the East side. Or maybe it was the other way around. It was all good clean fun until a cop showed up and started waving his gun around. See more video on YouTube. I just like this one best.

Like I said, stuff like this gives me hope.)


Monday, December 21, 2009

Now THAT'S a holiday e-card!


Found this on Adrants.

It's a holiday card from Studio TIGA, an animation group in California. Lots of fun. You can shake up or assault the three elves.

Having just sent out our holiday e-card this morning, I was feeling all superior because I thought it was better than a lot I have seen. But it's nothing like this. Not even close.

Very cool. Click the image to go to the fun site. Make sure your sound is on.

Friday, December 18, 2009

The PETA discussion continues . . . in The Onion



For my money, The Onion is the greatest newspaper on the planet.

Our friend Ilene Lundy sent me this video from the Onion's "news" site. Doesn't have much to do with advertising, but since I've posted a couple of PETA spots here -- but mostly because it's hysterical -- I am sharing it with you.

Enjoy.

Wednesday, December 16, 2009

These things just get better and better



This is an interactive poster for Barnardos, a children's charity in the U.K. When you deposit a coin, you get some eye contact and a slight smile from the girl in the picture.

Very good stuff, I think. By BBH, London, via copyranter.

Monday, December 14, 2009

Originaly, I was going to use a picture of a bunch of bank ads here


Not to pick on banks (or credit unions), but they seem to be about the Worst Offenders in the "Let's Look Like Everybody Else" competition.

Although I have to say car dealers and too many hotels and resorts are a close second. And, although we're talking mostly about print advertising here, it certainly applies to web sites and banner ads too. TV even.

Banks and credit unions run ads in which their current interest rate is the most prominent thing there, a surprising number of hotels think that a picture of the front of the building is the most compelling thing they have to offer and car dealers want to test your powers of observation with a visual cacophony of type and artwork that looks pretty much exactly like the visual cacophony of type and artwork that the dealer across the road is running. (Of course in their television spots, some car dealers seem focused mostly on getting The Family on the air.)

It just seems to me that if you're going to spend money on advertising - or a web site or anything at all that you might use to convey your sales message - you ought to take the extra step of ensuring that people will notice the damn thing. And the truth is, just because you want to say it or show it doesn't mean anybody else cares at all about it, whether it's your interest rates, the front door of your hotel or, God save us all, your kids.

There has to be something there for your target. It's best if the something there for your target is something interesting that has something to do with something you want to sell. Or at least says something you want to say in an interesting way.

Those of you who came here directly from an e-mail we sent out will recognize this next bit. Howard Gossage, one of the true advertising geniuses of the century, said "People notice what interests them, sometimes, it's an ad."

Keep that in mind next time your agency comes back with some creative for you to review. Because, while you don't want to distract anybody from your message, Job One, it seems to me, is to be interesting enough that people will notice your message.

And creativity, boys and girls, is what makes advertising interesting.


(In case you're wondering, the young ladies in the photo above are the Dionne quinituplets. In their later years, they recorded the love song from "The Titanic", and then had a big stage show in Vegas for a couple of years. I think.)

Saturday, December 12, 2009

Say what you will about PETA . . .

. . . as my friend Eve says, they know how to make a point.

Now, maybe you don't agree with the point, but you have to admit this sure as hell makes it. (She was a bit more colorful the way she said it though.)

See an earlier PETA post here.


Pavlov was the CD


My friend Eve Russell sent me this from The Denver Egoist.

It's from Hamburg, Germany, for Royal Canin Great Dane Dog food,. Basically, it's a big-ass picture of a bag of Royal Canin on one wall and a big-ass picture of a dog on the opposite wall - and simulated drool coming from the dog.

Very cool stuff.

By Heye & Partner, Hamburg. Good luck reading the site.

(I love that Eve has started reading ad blogs, even though she is a huge Bill Hicks fan and Bill Hicks hated advertising . . . )

Friday, December 11, 2009

If this isn't a Christmas Tradition I don't know what is

I put it up last year, so I guess it counts.

Enjoy.

Thursday, December 10, 2009

I don't know WTF a "yacht pie" is, but I like this.

The sign, I mean. I'm not going to commit to anything called a "yacht pie." Hot or otherwise.

But you know, they eat weird things down in Australia and New Zealand. Like Vegamite and stuff. (OK, so Vegamite is from Australia. So sue me.)

For (obviously) McDonald's by DDB Auckland.

Tuesday, December 8, 2009

I'm hoping for Thursday this week.


The AAF SmartBrief asks "When will advertising bounce back?"

Just thought I'd throw that in here.

Friday, December 4, 2009

Yeah? Well who picked out that suit?


Clients everywhere. Please do agencies and creative folk everywhere a favor.

When presented with multiple concepts to review, zero in on the one or ones you like -- or like best. Do not -- please -- think you are being decisive or clever by flipping one over or tossing is back across the table or anything else with a "Well I don't like that one." Even if you do it with a smile and think you are being funny.

Not only is it more productive to focus on what works than what doesn't, but you won't exactly endear yourself to anybody (and therefor give them any kind of motivation to do better) if you start right off dissing their work.

I mean, if you don't like it, just ignore it.

Tuesday, December 1, 2009

I don't know you you feel about Dockers. And I don't care.


But I do like the writing and the art direction in this.

It's their new "Man-I-Festo" which is part of a new campaign targeting a "new generation" as The New York Times puts it here.

In any case, I like the writing (I said that), the art direction (I said that too) and the way their web site's landing page works (that part is new).