Monday, October 6, 2008


There are two things on my mind this Monday morning. They are not related. They have nothing to do with one another. The main reason I have combined them here in one post - nay, the ONLY reason I have combined them here in one post - is to make the post longer. That makes me seem deeper and brighter. Or something. I did this in high school too, with book reports that had to be such-and-so length.

Anyway, let’s talk about spec work. You know what? As long as there are agencies out there who will continue to do it, it will never go away. Ever. I like these guys, dedicated to the notion that spec work devalues the potential of design and ultimately does a disservice to the client.

The other thing is the “I started out in New York . . . “ lead that so many ad people seem to tack onto their verbal bio, like we’re all supposed to be impressed. Ok, so I’m a little parochial here, but my initial reaction when I hear this is “and I was born in Hawaii. So what?” Geography is not a credential, I don’t think.

But I do think this was a nice length for a blog post when you can't think of anything of substance. You know, wide but shallow . . .


Kim said...

I'm going to ask my dentist to work on spec.

will write for beer said...

i started out in marion, ohio.