Tuesday, August 28, 2007

I just love the art direction on these.

Of course, the concept and headlines are pretty terrific too.

This is a campaign I found on AdOfDaMonth.com for a publication in Toronto. Note how the agency, Smith Roberts Creative Communications, resisted the temptation (or suggestion) to put a "to subscribe" phone number, e-mail or web address and such on there. Beautiful work. This goes in the "I wish I'd done it" file.

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